Alima Pure has been around since 2004 making beautiful, all-natural cosmetics. Their cosmetics are free of additives, fillers or fragrances that can irritate the skin or clog your pores. Alima Pure’s cosmetics are made up of 100% pure mineral pigments that allow your skin to breathe while providing beautiful, natural coverage. You’ll fall in love with their rich and long lasting colors! Made in the USA. BDIH certified.